Marc Jacobs Beauty Spring 2017: High Octane Gel Highliners

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Make a bold statement this spring with Marc Jacobs new extreme-wear, waterproof eyeliner. The new gel highliners come in an easy to use crayon that delivers intense color and 12-hour waterproof wear in both shimmer and matte finishes. To launch the  new high octane color series of highliners, the brand invited some of the world’s top makeup artists to create their own beauty looks using their new matte hues. The all-star lineup of runway and editorial superstars includes Dick Page and Diane Kendal, along with celebrity favorites Sarah Tanno, Hung Vanngo and Vincent Oquendo. The inspiring looks range from summer pastels, to bright turquoise hues, to intense multi-colored eyes reminiscent of the ’80s, playful abstract squiggles, and the smokiest  cat eyes you’ve ever seen. Here are a few of our favorites.

The Beauty of Summer Pastels

Sarah Tanno and Vincent Oquendo

Vincent Oquendo created a graphic winged look in an unexpected pale hue using the Pink of Me Gel Highliner.  “I chose the pale pink liner because it felt whimsical and feminine, but still a bit tough and punk-y,” says Oquendo.  Sarah Tanno used the Whirlpool Highliner to create a bright teal winged cat eye.  Tanno paired the teal liner with a bold, red lip. The super-malleable formula glides on smoothly for a flawless, precise application, and then sets in place after 15 seconds for all-day wear.




The Never Out of Style 80s Cat Eye

Diane Kendal, Hung Vanngo and Jeffrey English

Diane Kendal utilized five different shades of the Highliner Matte to create a multifaceted eye reminiscent of ‘80s new wave on model Mayowa Nicholas. First, she traced the bottom lashes and outlined the eye in the Grapevine Highliner. Next, she layered Out of the Blue Highliner on the inner and outer corners before adding a mix of shades Mist Me and Popular on the middle of the lids. To complete the look off, she traced the waterlines  of the eye with Whirlpool Highliner, a creamy, electric teal.  Marc Jacobs Beauty Global Artistry Ambassador Hung Vanngo created a monochromatic look with an unexpected pop of green on the lids by first tracing the lashes and crafting a rounded wing shape with the Brownie Highliner. He then used the Whirlpool Highliner on the inner corners to add a touch of bright teal.  Sephora Pro Artist Jeffrey English also channeled the ‘80s with a Blondie meets Jem and the Holograms cat eye created using a combination of Whirlpool, Out of the Blue and Irony Gel Highliners.




The Flirty Upside Down Eye

Michael Ashton, Yvonne Macinnis and Marygene Rose

Marc Jacobs Beauty Global Artistry Ambassador Michael Ashton created a sharp black winged eye with the Blacquer Highliner paired with a light shimmery shadow. For his second look, he buffed a mix of Fine Wine and Brownie Highliner over the eyes in a look inspired by old school Cindy Crawford and ‘80s Grace Jones.  Marc Jacobs Beauty Global Educating Artist Yvonne Macinnis lined the eyes in a lilac shade using Mist Me Highliner, then she drew a curved line down the cheek with the Brownie Highliner. Marygene Rose drew abstract circles around the model’s eyes and brows using Mist Me Gel Highliner and added Fineliner Ultra-Skinny Gel Eye Crayon in BigEyes.




Rock ‘n’ Roll Smokey Eye

Dick Page and Gilbert Soliz

Legendary makeup artist Dick Page gave male model Vincent Beier a ‘rock and roll’ drag look with a sharply lined and contoured eye in shades of black, blue and silver. He began by tracing the lashes and waterlines with Blacquer Highliner, then drew out an exaggerated cat eye using a liquid liner. He then created more depth and buffed out the black liner  by combining  Out of the Blue, Deja Blue and Iron Gel Highliners.  Gilbert Soliz used Fine Wine Highliner as an eye-shadow by scribbling the pencil onto the lids and then blending it up to the brows with a synthetic brush. He then traced the bottom lashes with a mixture of black and purple pencils, using a tiny brush to smoke out the pigment.



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