The Wonderful Wizard of Louis Vuitton
In one of the most anticipated shows of the spring 2019 menswear season, Virgil Abloh made his debut as new artistic director for Louis Vuitton. His appointment to the french fashion house made history, as the third black designer to helm a major luxury brand. Signaling a new era at Louis Vuitton, Abloh’s task is to infuse hype-worthy elements into Louis Vuitton’s venerable design aesthetic. The show opened with a pure white color palette, that gradually evolved into striking color blocking, followed by an array of vibrant hues, tie-dye prints and spectacular tiny florals. The color story was meant to signify diversity, a concept further driven home by the selection of predominantly black models from various ethnic backgrounds.
The collection also marked the 80th anniversary of “The Wizard of Oz,” in collaboration with Warner Brothers. Stills from the film were richly depicted on sweaters, t-shirts and wide-legged trousers adding a hint of nostalgia to the otherwise modern streetwear silhouettes. More utilitarian than ever, the collection featured military-grade vests, oversized denim workwear pieces, and a long-awaited sneaker. Neon bright vests, and oversized anorak jackets lent a youthful, fashion-forward approach to more traditionally tailored suits and overcoats. In one look, an oversized silver leather poncho featured “Follow the Yellow Brick Road” embroidered on a NASA style patch.
And no collection is complete without sneakers, and Louis Vuitton’s came in the form of chunky high-tops with a lug-sole, streamlined trainers with colored laces, and a range of patent leather oxfords. The accessories were another highlight, including translucent chained duffles, and iridescent monogrammed weekender bags, structured box shaped bags and cross-body bags. There were also grenade-pin closures, neon hardware, and bags in exotic croc and fur. It’s very relaxed, very casual, very chic. Those are the things that I believe in. That’s my personal aesthetic. This is me having a conversation with luxury,” explains Abloh.
“You can do it too,” says Virgil Abloh of his success as a menswear designer.